Digitalization is the biggest growth driver of the future and fundamentally changes the sports industry. The category Digital of ISPO Brandnew takes a look towards the future.


The jury of ISPO Brandnew has selected the 2019 winners from more than 400 submissions. One of them is BALLDESIGNER (Austria) AI-Design Software. The most innovative products with true market relevance are distinguished each year in the world’s largest competition for startups in the sports industry.


ISPO Brandnew is the biggest platform for sporty startups worldwide. Since the year 2000, ISPO has searched and designated the most promising newcomers of the sports industry. Former award winners among GoPro, Naish Kites, Maloja, Nixon or On are shaping the market today. The application phase for ISPO Brandnew 2020 starts mid of 2019 and creates an opportunity for young enterprises to successfully launch themselves into the market. 


One sport, uniting many different languages: Fußball, fussball, soccer, football, piłka nożna, futboll, футбол, nogomet, fotbal, fodbold, voetbal, 

futbalo, jalgpall, ფეხბურთში, ποδόσφαιρο, સોકર, ƙwallon ƙafa, כדורגל, फुटबॉल, 足球, futball, fótbolta, bọọlụ, sepak bola, sacar, calcio, サッカー, បាល់ទាត់, 축구, gog, фудбал, baolina kitra, സോക്കർ , хөл бөмбөг, فوټبال, كرة القدم, fudbal, futebol, ਫੁੱਟਬਾਲ, футбольный, соццер, kopaná, fútbol,

maénbal, soka, கால்பந்து, ฟุตบอล, футбол, فٹ بال, bóng đá, ibhola, bọọlu afẹsẹgba, ibhola